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AI Is Rewriting How Customers Choose Your Business

AI Is Rewriting How Customers Choose Your Business written by John Jantsch read more at Duct Tape Marketing

Catch the Full Episode Overview 9 out of 10 agency clients say their agency helps them succeed. 4 out of 10 also plan to shrink that relationship within a year. Brian Gerstner has the research to explain how both are true, and it’s less dire than it sounds. Gerstner co-founded Agency Core, which surveyed 579 […]

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WordPress 7.1 Release Candidate 1

The first Release Candidate (“RC1”) for WordPress 7.1 is ready for download and testing! This version of the WordPress software is still under development. Please do not install, run, or test this version of WordPress on production or mission-critical websites. Instead, it’s recommended to evaluate RC1 on a test server and site. WordPress 7.1 RC1 […]

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The Marketing Channel AI Can’t Commoditize

The Marketing Channel AI Can’t Commoditize written by John Jantsch read more at Duct Tape Marketing

Catch The Full Episode Overview Marketing output is up everywhere, and John Jantsch has good news about where to point it. AI has made it easy for anyone to put out decent marketing content, so the businesses that stand out now are the ones building genuine trust, not churning out more content. Buyers lean on […]

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Rethinking the customer journey in the age of AI

Rethinking the customer journey in the age of AI written by John Jantsch read more at Duct Tape Marketing

Think about the last time you needed a service you’d never bought before. A new accountant. A contractor. Someone to fix your marketing. Where did you start? For more and more buyers, the honest answer is: they asked AI. The research backs this up. 6sense found that 94% of buyers used a generative AI tool […]

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AI Can Create Content. It Can’t Create Thought Leadership

AI Can Create Content. It Can’t Create Thought Leadership written by John Jantsch read more at Duct Tape Marketing

Catch The Full Episode   Overview What if the ideas you already have are worth more than any marketing campaign you could run? That’s the question at the center of this conversation with Peter Winick, founder and CEO of Thought Leadership Leverage and co-author of The Thought Leadership Handbook: How the Experts Elevate Their Big […]

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AI Can Create Content. It Can’t Create Thought Leadership

AI Can Create Content. It Can’t Create Thought Leadership written by John Jantsch read more at Duct Tape Marketing

Catch The Full Episode   Overview What if the ideas you already have are worth more than any marketing campaign you could run? That’s the question at the center of this conversation with Peter Winick, founder and CEO of Thought Leadership Leverage and co-author of The Thought Leadership Handbook: How the Experts Elevate Their Big […]

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Did AI Make Referrals Your Most Important Marketing Channel

Did AI Make Referrals Your Most Important Marketing Channel written by John Jantsch read more at Duct Tape Marketing

Something odd is happening in marketing right now. Output is way up. Results are down. Business owners tell me they’re publishing more content, sending more email, and running more outreach than ever, and the phone rings less than it did 2 years ago. Here’s what I think is going on. The great flattening AI made […]

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WordPress 7.1 Beta 4

WordPress 7.1 Beta 4 is ready for download and testing!  This beta release is intended for testing and development only. Please do not install, run, or test this version of WordPress on production or mission-critical websites. Instead, use a test environment or local site to explore the new features. How to Test WordPress 7.1 Beta […]

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How long does it really take to build a website with AI?

Most AI website builders promise you can create a website in minutes, but what does that timeline actually include? While AI can generate a professional-looking website surprisingly quickly, you’ll still need time to choose a domain, review the generated content, make a few edits, and publish your site. In this guide, we’ll break down the […]

The post How long does it really take to build a website with AI? appeared first on Yoast.

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Locking Down the WP REST API

Our latest plugin – REST Pro Tools – featured in this great video by David McCan on locking down WordPress. Check it out! 🙂

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The 5 Stages From Operator to Owner

The 5 Stages From Operator to Owner written by John Jantsch read more at Duct Tape Marketing

Catch the Full Episode Overview Every agency founder wants out of the day-to-day grind eventually. Jason Swenk’s take: the real win isn’t reaching CEO, it’s building something that doesn’t need you at all, and most founders stall out well before they get there. In this episode, John Jantsch talks with Swenk about the five stages […]

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Stop Selling to People Who Were Never Going to Buy

Stop Selling to People Who Were Never Going to Buy written by John Jantsch read more at Duct Tape Marketing

Catch The Full Episode Overview Most founders spend years chasing customers who love their product but never buy. In this episode, John Jantsch talks with Rob Snyder, a serial startup founder, Harvard Innovation Labs fellow, and operating partner at Grix VC, about the pull framework: a four-part model for identifying the customers who are practically […]

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