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How AI Is Changing Online Courses, Coaching, and Client Results written by John Jantsch read more at Duct Tape Marketing
Catch the Full Episode: Overview When live events went virtual almost overnight, everyone had a hard deadline forcing the change. John Jantsch sits down with Blue Melnick, co-founder of Sage Event Management, to talk about a shift he thinks is bigger and quieter: AI moving into the coaching, consulting, and course world. Melnick’s take: the […]
Read more → 31 Jul 2026Rethinking the customer journey in the age of AI written by John Jantsch read more at Duct Tape Marketing
Think about the last time you needed a service you’d never bought before. A new accountant. A contractor. Someone to fix your marketing. Where did you start? For more and more buyers, the honest answer is: they asked AI. The research backs this up. 6sense found that 94% of buyers used a generative AI tool […]
Read more → 30 Jul 2026Did AI Make Referrals Your Most Important Marketing Channel written by John Jantsch read more at Duct Tape Marketing
Something odd is happening in marketing right now. Output is way up. Results are down. Business owners tell me they’re publishing more content, sending more email, and running more outreach than ever, and the phone rings less than it did 2 years ago. Here’s what I think is going on. The great flattening AI made […]
Read more → 2 Jul 2026AI Has Leveled the Marketing Playing Field written by John Jantsch read more at Duct Tape Marketing
Catch the Full Episode: Overview Most small business owners assume neuromarketing and behavioral science are tools reserved for big brands with big budgets. In this episode, John Jantsch talks with Roger Dooley, author of three books on the intersection of brain science and business, about his latest release, The Persuasion Engine. Dooley explains why AI […]
Read more → 30 Jun 2026On June 23, around 40 students from the University of Illinois Chicago (UIC), Louisiana Tech University, and the University of Louisiana at Lafayette were celebrated in Chicago as the first cohort to receive the AI Leaders Micro-Credential through AI Leaders, the nation’s first workforce-focused AI literacy course tied to a recognized credential. Each of them […]
Read more → 26 Apr 2026Not as Google substitute. Not for slide decks. Not for summaries. For tools that work. The Projects page has three live examples — a crypto…
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