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The temptation of the green bullet in Yoast SEO: 3 pitfalls to avoid

Ever since I started using Yoast SEO plugin, I’ve been amazed by its ease of use and by the many features it contains. Our analysis offers everything you need to fine-tune your text in such a way that search engines will be more likely to rank your content. I genuinely believe that the SEO analysis […]

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Creating loyal customers

Getting customers is step one, but keeping these customers really is a totally different ball game. You may annoy people with too many newsletters, or spend too little time on social media engaging to them. There’s more than one reason your once so good customer might abandon your ship to go shop elsewhere. Engagement, and […]

Google Analytics eCommerce tracking

We’ve rebuilt our Google Analytics eCommerce tracking plugin and added support for WooCommerce! Read on to learn why you should buy it today. If you want to optimize your shops sales, you need to make sure you connect your visitor data to your transaction data. This plugin does just that. We’ve made transaction tracking so reliable that we…

This post first appeared on Yoast. Whoopity Doo!

Savvii: Expanding our local WordPress hosting options

We often get questions from people asking about what is “good” WordPress hosting. One of the things we tend to find hard is tell people which hosting company they should use in Europe. Some of the managed WordPress hosting companies out there offer servers in Europe, but their support is primarily American and it almost always shows.…

This post first appeared on Yoast. Whoopity Doo!

Is Social the New Google?

During one of our recent projects, we noticed something odd. The website at hand, a shop / blog selling organic products, had over 50% of all pageviews coming from Google Pinterest. Is this really as odd as we felt it was? If you come to think about it, social search has been stealing ground from Google search for years,…

This post first appeared on Yoast. Whoopity Doo!

Tracking your SEO with Google Analytics: a how-to

At Yoast, we’re known for giving you numerous tips to improve your site’s SEO. However, how do you know whether those tips are actually working for you? There are a number of tools out there that can help you track your SEO, but most of them will cost you money. And, in the end, it’s obviously just […]

WordPress 4.0 “Benny”

Version 4.0 of WordPress, named “Benny” in honor of jazz clarinetist and bandleader Benny Goodman, is available for download or update in your WordPress dashboard. While 4.0 is just another number for us after 3.9 and before 4.1, we feel we’ve put a little extra polish into it. This release brings you a smoother writing and management experience […]

Google Analytics by Yoast, V5: Universal Support

We’ve been working hard on our Google Analytics plugin and are proud to release version 5.0, with universal support, today. With all the changes Google had made to Analytics and with our improved development experience we decided we’d be better off with a full rewrite. We’ve redone some of the features, killed a few minor features…

This post first appeared on Yoast. Whoopity Doo!

Yoast ebook: Optimize your WordPress site

Exciting news! Team Yoast has written its very own book! In recent years, we often fantasized about writing a book in which all of our knowledge was bundled. In the last few months, we finally put our pens down to paper! Starting today you can buy our awesome ebook for only $19. Our book will…

This post first appeared on Yoast. Whoopity Doo!