Every few weeks we have an SEO News video in which Jono Alderson and I, along with other experts, share the latest SEO news with our academy subscribers. Last week, we decided to try this in the form of a webinar where viewers were able to ask us questions right away. Because this was such […]
The post The latest news in SEO and WordPress: July 2020 appeared first on Yoast.
Today, we’re very proud to announce that Yoast has acquired the Duplicate Post plugin. This plugin, with well over 3 million users, is one of the most popular WordPress plugins right now. The reason for that is clear: it does one task simple and well. Also, its original developer, Enrico Battocchi, will join Yoast as […]
The post Announcement: Duplicate Post joins Yoast appeared first on Yoast.
When users search on your website and find no results, that’s usually a bad experience. But if you track these “zero result searches”, you might find yourself with data that can help you identify new content and service opportunities. It might also tell you a lot about the difference between how you see your website […]
The post Searching without result: Insights from zero result searches appeared first on Yoast.
The first step in every content SEO strategy should be executing keyword research. In this ultimate guide we’ll teach you how to do that.
The post Complete beginner’s guide to SEO appeared first on Yoast.
Today is a special day. Today, a project we’ve been working on for a year sees the light of day. Yoast SEO 14.0 rewrites the playbook on how a WordPress SEO plugin can work. Thanks to an approach we call indexables, we bring you a much faster experience and a new foundation that helps us […]
The post Yoast SEO 14.0: Much faster thanks to ‘indexables’ appeared first on Yoast.
The Yoast SEO plugin makes it easy for your site to meet the highest technical SEO standards. It also gives you the tools to bring your content to the highest standards of SEO and overall readability. Here, we’ll discuss how our plugin helps you build the best website you possibly can! Technical features of Yoast […]
The post What does Yoast SEO do? appeared first on Yoast.
We’re preparing for one of the biggest releases in Yoast SEO history, Yoast SEO 14.0. This release, planned for April 28th, will be a huge rewrite of parts of our code. We’re sharing technical details on that in developer posts on our developer blog this week, but we’ve also made a comic to try to […]
The post Yoast SEO 14.0: The Indexables appeared first on Yoast.
At Yoast, we pride ourselves on our branding. I would go as far as saying that it has attributed a lot to our success. I also think that good and consistent branding needs to be talked about more, as it is one of the hallmarks of a great enterprise. Please let me explain why I […]
The post Building a brand for your business appeared first on Yoast.
As your site grows, you’ll have more and more posts. Some of these posts are going to be about a similar topic. Even when you’ve always categorized it well, your content might be competing with itself: You’re suffering from keyword cannibalization. At the same time, some of your articles might get out of date. To […]
The post Find and fix keyword cannibalization in 4 steps appeared first on Yoast.
Getting rid of duplicate content is a very important task for an SEO. This article discusses common causes & how to identify and fix duplicate content.
The post Duplicate content: Causes and solutions appeared first on Yoast.