In Ask Yoast we handle your SEO question! This time we received a question from Stefan Wohlert from Venlo, just around the corner here in the Netherlands. He asks:

“How important is the Google PageSpeed score for SEO?”

In this video we explain what this score means for your site’s SEO:

Focus on a fast website

Can’t watch the video? Here’s the transcript:

“The Google PageSpeed score itself is not important for SEO at all, because Google doesn’t – as far as we know – factor that score into the ranking. What they check is how fast your website loads for people across the planet. They just look how fast your website loads for users, so you don’t have to obsess over that specific score. You have to make sure your website is as fast as you can get it. So, if the difference in speed, between doing the fix to get the perfect score or not, is negligible, by all means don’t do it!

What you have to focus on is making the fastest website possible. Not only for Google, but just because every other metric on your site will do better when your site is fast as well. So don’t obsess over getting 99% or 100% in Google PageSpeed, but obsess over making your website as fast as you can. And if the changes you have to do just for the Google PageSpeed score are too hard, don’t do them, focus on something else. Good luck!”

Read more: ‘Site speed: tools and suggestions’ »

Let us help you out with your SEO question! In the series Ask Yoast we take questions from YOU! So don’t hesitate and send your question to ask@yoast.com.