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7 Steps to Small Business Marketing Success – Episode 3 written by John Jantsch read more at Duct Tape Marketing
Catch the Full Episode Overview For 20 years, small business marketing came down to one question: can Google find you? That still matters. It is no longer the whole answer. Buyers now ask ChatGPT, Perplexity, and Claude very specific questions, get a short list of names back, and trust what they read. If your business […]
Read more → 5 Jun 20267 Steps to Small Business Marketing Success – Episode 2 written by John Jantsch read more at Duct Tape Marketing
Catch the Full Episode Overview Most small business owners are not failing at marketing because they lack effort. They are failing because they lack a foundation. In this solo episode of the Duct Tape Marketing Podcast, John Jantsch breaks down the second step in his seven-part framework for small business marketing success: diagnosing and solving […]
Read more → 4 Jun 2026Why Clarity Comes Before Strategy written by John Jantsch read more at Duct Tape Marketing
Catch the Full Episode Overview Most small business owners blame their marketing when growth stalls. They hire a new agency, rebuild the website, launch another campaign — and six months later, nothing has changed. In this solo episode, John Jantsch makes the case that the real problem lives upstream of tactics: it lives with […]
Read more → 28 May 2026Why Trust Matters More Than Marketing Now written by John Jantsch read more at Duct Tape Marketing
Catch the Full Episode Overview Most law firms are invisible online. Not because they lack credentials, but because they have confused looking professional with being trustworthy. In this episode of the Duct Tape Marketing Podcast, John Jantsch sits down with Megan Hargritter, founder and CEO of Legends Legal Marketing, to dig into what actually […]
Read more → 22 May 2026Why Some Entrepreneurs Keep Growing While Others Stall written by John Jantsch read more at Duct Tape Marketing
Catch the Full Episode: Overview Most business owners are not failing because they lack ambition. They are failing because the daily practices that drive performance quietly erode under pressure, and nobody notices until the stall is already underway. In this episode of the Duct Tape Marketing Podcast, John Jantsch sits down with Jon Gordon, bestselling […]
Read more → 21 May 2026How to Know When Your Business Is Ready to Scale written by John Jantsch read more at Duct Tape Marketing
Catch the Full Episode Overview Scaling too fast kills companies. So does scaling too slow. But most business owners never stop to ask whether they have actually earned the right to scale at all. In this episode of the Duct Tape Marketing Podcast, John Jantsch sits down with Mark Roberge, co-founder of Stage 2 Capital, […]
Read more → 15 May 2026Why the Smartest Leader Usually Fails written by John Jantsch read more at Duct Tape Marketing
Catch the full episode: Overview Most companies hit a ceiling not because of strategy or market conditions, but because the leader is still trying to be the smartest person in the room. In this episode, John Jantsch sits down with Jason Wild, executive advisor and co-author of Genius at Scale, published by HBR Press, to […]
Read more → 14 May 2026The 5 Stages From Operator to Owner written by John Jantsch read more at Duct Tape Marketing
Catch the Full Episode: Overview Most agency founders think becoming CEO is the finish line. Jason Swenk says it is actually one of the traps. In this episode, John Jantsch sits down with Jason Swenk, founder of Agency Mastery and author of Operator to Owner, to walk through the five stages every agency founder has […]
Read more → 8 May 2026Tom Rath on Purpose, Meaning, and the Question Every Business Owner Needs to Answer written by John Jantsch read more at Duct Tape Marketing
Catch the Full Episode: Overview Most small business owners are not stuck because of strategy. They are stuck because they have drifted away from a clear answer to one question: what is the point? In this episode, John Jantsch sits down with Tom Rath, bestselling author of StrengthsFinder 2.0 and Eat Move Sleep, […]
Read more → 7 May 2026Turn Talks Into Your Most Effective Marketing Tool written by John Jantsch read more at Duct Tape Marketing
Catch the Full Episode: Overview Most small business owners are sitting on one of the most powerful marketing channels available and never use it. In this episode, John Jantsch welcomes back Jess Ekstrom, founder of Mic Drop Workshop, to make the case that speaking from a stage is not a vanity play. It is a […]
Read more → 1 May 2026Write Press Releases That Generate Real Media written by John Jantsch read more at Duct Tape Marketing
Catch the Full Episode: Overview Most small businesses have written off the press release as a relic. They should not have. In this episode, John Jantsch sits down with Mickie Kennedy, founder of eReleases, to make the case that earned media is more valuable now than it has been in decades — and that AI […]
Read more → 29 Apr 2026Build a Business AI Can’t Replace written by John Jantsch read more at Duct Tape Marketing
Catch the Full Episode: Overview Most conversations about AI focus on tools, workflows, and competitive advantage. This episode goes deeper. John Jantsch sits down with Derek Rydall, bestselling author of A Whole New Human, to explore a question that rarely gets asked: what happens to the human being while the tools are getting smarter? Rydall […]
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