How to Design a Proper “Buy Button”


Buy buttons, or action point buttons are essential to every online business, e-commerce store, or even a simple affiliate site.

This may come as a surprise, but a quality buy button can make a huge difference in your profitability. If the button you’re using is not visible or simply not attractive enough to focus attention then you can’t expect any brilliant results.

And I know that there are many factors to a successful online offer, like the design, the copy, the offer itself, the price, and so on. But we can’t neglect the buttons, as they are the final place where we want our soon-to-be-customers to click.

Fortunately, getting something nice created won’t be that difficult, and you can even do it yourself. I mean, sure … some Photoshop fluency will come handy here, but it’s not a must. Most great buy buttons don’t have any fancy design because looks is not what makes them great.

If you want to learn how to create a great buy button, feel free to go over to my guest post at

5 Tips to Designing a Winning “Buy Button”

Now, this is a design-focused post, but you can still use the advice in it to either create something of your own, or to describe what you want (exactly) to the designer you’re hiring.

And finally, how did you get your buy buttons? Did you think it through?

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How to Design a Proper “Buy Button” |